To motivate an entire sales team, companies must offer a wide range of rewards.
The success of a company hinges on the performance of its sales team – which is why making sure these employees stay motivated is essential.
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Different types of workers are motivated by varying rewards. By using a standard incentive program that only appeals to some employees, managers are missing out on the opportunity to drive revenue. There is a wide range of incentives that can be offered – from digital content and merchandise to travel rewards and prepaid cards. Why not use them all?
To avoid wasting time and finances on programs that are ultimately ineffective, employers should personalize their incentive system by leveraging a dynamic mix of rewards.
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