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8 unique goals for your employee reward and recognition program

Employee reward and recognition programs don't just have to be centered on meeting sales or productivity quotas.

Employee reward and recognition programs don't just have to be centered on meeting sales or productivity quotas. While these objectives can be useful for increasing performance and turning higher profits, there are other workplace goals that can be equally conducive to positive outcomes. You can customize your reward and recognition program to focus on the values and challenges that are important to your company and your workforce.

You could adapt one of the following ideas and create a reward program tailored to your unique situation and goals:

  1. Increase customer loyalty
  2. Improve workplace safety
  3. Offer outstanding customer service
  4. Acquire new customers
  5. Bolster participation in healthy workplace initiatives
  6. Strengthen relationships with stakeholders
  7. Foster engagement with patrons on social media
  8. Raise employee advocacy levels

For example, to improve workplace safety, you could structure your reward and recognition program around the number of days without an incident. In addition to having clear guidelines and objectives that employees can strive for, increasing engagement levels in general can contribute to many of these goals. Engaged workers tend to care more about their jobs, provide better service to customers and have lower absence rates. Overall, you should choose a reward system that enables you to tailor the program around the most important missions for your company.

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