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Employee motivation critical to business success

Sales incentive programs and other employee engagement initiatives are designed to motivate workers to achieve goals and excel at their jobs.

Sales incentive programs and other employee engagement initiatives are designed to motivate workers to achieve goals and excel at their jobs. This inspirational power can make a significant difference in bottom line outcomes. According to experts, motivation is a key factor in long-term success and sustainability for companies.

Anna Jonsson, an associate professor at the School of Business, Economics and Law at the University of Gothenburg in Sweden, argued that employees' drive to work and perform well can be a determining factor in whether a business thrives, PsychCentral reported. To engage workers, it's important to challenge them and offer them opportunities to grow.

"Many people are motivated by developing and learning and not just by receiving a salary at the end of the month," Jonsson told the source.

Similarly, Howard Risher, an independent consultant on compensation and performance management, wrote in Government Executive that performance is shaped by ability and motivation. Therefore, in addition to hiring the right people for the job, it's important for managers to implement programs that continue to inspire and challenge staff members to achieve ambitious goals. One way to motivate workers is to incorporate employee reward and recognition programs into the company's talent strategy.

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