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Peer pressure improves performance in wellness programs

A study by the University of Michigan found that peer pressure can be very influential in keeping individuals on weight-loss plans.

A study by the University of Michigan found that peer pressure can be very influential in keeping individuals on weight-loss plans. These results could help businesses implement more effective wellness programs as they show that participants will remain focused when competing as part of a group.

To control rising healthcare costs, more businesses are developing employee wellness programs to encourage staff members to exercise, eat right and undergo routine health screening. Many of these initiatives are tied to reward and recognition programs as part of the ongoing effort to spur participation. The study shows that making success and failure to meet weight-loss goals into a public event will motivate participants to stick to their programs.

Public recognition is a powerful motivator. In addition to encouraging workers to meet objectives, the strategy can also improve communication, coordination and camaraderie within offices. As their co-workers receive praise for accomplishments, workers are inspired to work harder to achieve their own goals.

By using a group setting, companies can increase the performance of wellness program participants through peer pressure. However, the group also provides encouragement and support for those struggling to meet their objectives. Adding collaborative elements into employee reward programs could help organizations boost their performance.

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