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Generate stronger results by designing challenges for all employees

At best, most companies will have average workers, but increasing the efficiency of all employees will help businesses achieve their short and long-term goals.

Having a team of the best workers in the industry can help any business outperform the competition. However, this is not always the reality that organizations face. At best, most companies will have average workers, but increasing the efficiency of all employees will help businesses achieve their short and long-term goals.

Reward and recognition programs are a valuable tool for boosting the performance of individuals and teams. By acknowledging the hard work of staff members and establishing clear objectives for them, businesses can push their employees to develop their skills and deliver better results. However, many companies focus on the wrong workers.

The top producing employees at a company often stand out from their coworkers. They are fully engaged in their assignments, constantly delivering on high expectations and bringing in more revenue or producing more products than others. While it may be tempting for managers to try to achieve their team goals by further improving the performance of these staff members, the company will be better served by focusing on the rest of the team.

Focus on improving the middle ground
Developing incentive programs designed for mid-range workers allows businesses to improve the results for the entire company. If managers set goals too high, creating an obtainable challenge for only the top performers, the rest of the team will quickly lose motivation. When goals are constantly out of reach, the majority of employees will not be engaged by the initiative and will simply do enough to get by.

By focusing on the "average" worker companies can dramatically improve their final results. Most employees will naturally fall into this category, so even small improvements here will generate big boosts in productivity. A business editorial for Park Rapids Enterprise states that a manager's main role is to instill a sense of pride and satisfaction in their team. Challenging employees to meet objectives obtainable for almost all workers will increase both. By actively engaging more staff members, managers will generate stronger performance throughout the company.

As the rest of the team improves, this will have the added benefit of challenging top performers to maintain their place as the stars of the company. Individualized goals can take these steps even further. Rewarding staff members based on their own improvement allows every employee to continue to develop their skills, and gives top staff members the chance to continue to outshine their coworkers.

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