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The value of quick wins

A series of quick wins can help outline the path to success while creating excitement.

Keeping employees motivated while achieving long-term goals is a challenge in any environment. The daily obstacles associated with the objective may cause enthusiasm to wane, but a series of quick wins can help outline the path to success while creating excitement.

These easily obtainable objectives help businesses provide the motivation needed to create sustained progress toward long-term goals. With early sales incentives, organizations can build excitement among staff members and simplify the task into achievable segments. The chance to win a prize right way can create an early boost to performance, while the final rewards may keep employee commitment high.

Quick wins allow the organization to focus its incentive program on high priority tasks. Encouraging workers to complete a few early goals can set the team on the path of the company's choosing. Once the objectives have been achieved, employees should have the knowledge needed to lead the department in the right direction. They should also continue to seek the opportunities created by the early sales incentives.

Depending on the objectives, the 80/20 rule may be helpful in establishing early wins for the sales team, Chief Marketer reported. Targeting the most profitable customers can help the organization narrow its focus for the first few objectives, which may help to increase responses and create an immediate impact for the department.

Beyond creating additional excitement for the program, sales incentives can also be used to change the office environment. Sloan Management Review stated that quick wins can overcome cultural obstacles to implementing new business strategies. The added motivation of employee rewards allows organizations to create new paths to achieve operational goals. These incentives outline preferred behavior, and early success can empower team members to continue the process of changing company culture.

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